What Is Personalized Medicine?

Gene Screen BC 2011 Participant.
The goal of this short film is to introduce the audience to the emerging field of personalized cancer treatment. The story is loosely based on a rare case studied at the BC Cancer Agency's Genome Sciences Centre. The study, to the best of our knowledge, was the first in the world to examine a single individual's cancer genome in order to determine the best course of therapy where no established treatment regimen existed.